How I learned to see
At eighteen I studied abroad in Hong Kong, and that's where my eye changed. Surrounded by glass towers, modernist composition, and a city that doesn't look anything like the adobe and viga of Santa Fe, I started to see the world in lines and light I hadn't noticed before.
Since then my camera has traveled with me through Europe, Asia, South America, and across the U.S. — California, Miami, Texas, New York. Almost half my life looking for the unique angle. The editing came next — and that's where the real obsession lives. There's something therapeutic about pulling a feeling out of a file. I share the work because sharing creates opportunities — for me, and for the people watching.
The early days
I started small. The first listings I shot were $150,000 condos in Santa Fe — the basic, modest properties most photographers would have phoned in. I treated every single one like a $5M listing. Same angles, same light, same editing care, every time.
That obsession caught the attention of luxury brokers and marketing teams across New Mexico, and the snowball kept rolling. I traveled to Manhattan to shoot penthouses. I photographed the iconic $10M Nedra Matucci property in Santa Fe. I've shot countless modern castles and the archaic adobe compounds that built this town.
Then came Gene Hackman's 13,000 sqft estate — it sold in eight days after my coverage went out. The work was picked up nationally — The New York Times, The Wall Street Journal, Architectural Digest, Robb Report, and most of the major publications followed. From $150K condos to national press in less than a decade.
The philosophy
I believe in give and you shall receive. I go above and beyond on every shoot — extra hours, extra angles, extra deliverables — because when my clients win, I win. Real estate media is one of the few crafts where over-delivering creates a moat, so I lean into it. The work doesn't end at the camera; it ends when the listing sells, the brokerage's brand grows, and the next call comes in because of how the last one went.
